Samsung Electronics Co Ltd is considering dropping its Bixby virtual assistant and Galaxy App Store from its mobile de...
Samsung Electronics Co Ltd is considering dropping its Bixby virtual assistant and Galaxy App Store from its mobile devices as part of a new global revenue-sharing deal with Alphabet Inc's Google ,according to correspondence seen by Reuters .
Google has tried for years to get Samsung , the world's leading mobile device maker by units sold ,to drop its own services and give greater prominence to Google's search ,Assistant and play store app ,according to a person previously involved in the relationship.
The search giant ,whose android software powers phones from Samsung and dozens of their companies ,sometimes as an incentive gives manufacturers a portion of ad revenue generated from Google app featured on their devices .
But Samsung has clung to efforts to promote its own apps,from which it can collect all the revenue ,despite years of glitches and tepid user interest .
The strategy has been challenged in recent months, though, as the novel corona virus pandemic and a slow down in phone upgrades have in sales and prompted many companies to shutter costly projects and search for a new revenue.
Exact financial details under negotiation between the companies could not be determined .But Google is dangling more lucrative terms for the Samsung than the previous deals if it retreat from its app strategy ,according to a source familiar with the talks. The companies are aiming to finalize terms by Friday,the source added.
Samsung said in statement that it is committed to its own services ,but that the same time it "closely works with Google and other partners to offer the best mobile experience. "
Google said in a statement that it regularly discusses ways to improve the user experience with partners and that Samsung remains free to create its own app store and digital assistant.
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